#designstrategy
#designstrategy
#designstrategy
#designstrategy
#designstrategy
#Business
#Business
#Business
#Business
#Business
#Cocreation
#Cocreation
#Cocreation
#Cocreation
#Cocreation
🌊 Sailing Toward Healthcare Innovation ⛵
🌊 Sailing Toward Healthcare Innovation ⛵
🌊 Sailing Toward Healthcare Innovation ⛵
🌊 Sailing Toward Healthcare Innovation ⛵
🌊 Sailing Toward Healthcare Innovation ⛵
🌊 Sailing Toward Healthcare Innovation ⛵
We were Design Strategy Consultants for this project , our aim was to design an innovative and sustainable service delivery model that addresses the challenges of accessibility and community impact in underserved island regions, leveraging research, brand diagnostics, and co-creation workshops.
We were Design Strategy Consultants for this project , our aim was to design an innovative and sustainable service delivery model that addresses the challenges of accessibility and community impact in underserved island regions, leveraging research, brand diagnostics, and co-creation workshops.
We were Design Strategy Consultants for this project , our aim was to design an innovative and sustainable service delivery model that addresses the challenges of accessibility and community impact in underserved island regions, leveraging research, brand diagnostics, and co-creation workshops.
We were Design Strategy Consultants for this project , our aim was to design an innovative and sustainable service delivery model that addresses the challenges of accessibility and community impact in underserved island regions, leveraging research, brand diagnostics, and co-creation workshops.
We were Design Strategy Consultants for this project , our aim was to design an innovative and sustainable service delivery model that addresses the challenges of accessibility and community impact in underserved island regions, leveraging research, brand diagnostics, and co-creation workshops.
We were Design Strategy Consultants for this project , our aim was to design an innovative and sustainable service delivery model that addresses the challenges of accessibility and community impact in underserved island regions, leveraging research, brand diagnostics, and co-creation workshops.
3 months
Timeline
Design Strategist
Role
3 months
Timeline
Design Strategist
Role
Background
Background
In many remote Carribean Islands, millions of residents face critical challenges accessing essential healthcare services, particularly dental care. Geographic isolation, limited infrastructure, and affordability barriers create a significant gap in healthcare delivery. This project focuses on addressing these challenges through an innovative and sustainable service model that integrates care delivery with community well-being and environmental responsibility.
In many remote Carribean Islands, millions of residents face critical challenges accessing essential healthcare services, particularly dental care. Geographic isolation, limited infrastructure, and affordability barriers create a significant gap in healthcare delivery. This project focuses on addressing these challenges through an innovative and sustainable service model that integrates care delivery with community well-being and environmental responsibility.
Executive Summary
Executive Summary
1
Challenge
Remote island communities suffer from limited access to healthcare, compounded by logistical complexities and environmental concerns. Delivering consistent and affordable care while minimizing ecological impact required a fresh approach that combined healthcare expertise with sustainable design and operational strategies.
1
Challenge
Remote island communities suffer from limited access to healthcare, compounded by logistical complexities and environmental concerns. Delivering consistent and affordable care while minimizing ecological impact required a fresh approach that combined healthcare expertise with sustainable design and operational strategies.
1
Challenge
Remote island communities suffer from limited access to healthcare, compounded by logistical complexities and environmental concerns. Delivering consistent and affordable care while minimizing ecological impact required a fresh approach that combined healthcare expertise with sustainable design and operational strategies.
2
Opportunity
The project presented an opportunity to redefine healthcare accessibility by leveraging environmentally friendly solutions. Through collaboration with diverse stakeholders—including healthcare professionals, maritime experts, and non-profits—it became possible to design a service model that bridges healthcare gaps and fosters generational change in health awareness.
2
Opportunity
The project presented an opportunity to redefine healthcare accessibility by leveraging environmentally friendly solutions. Through collaboration with diverse stakeholders—including healthcare professionals, maritime experts, and non-profits—it became possible to design a service model that bridges healthcare gaps and fosters generational change in health awareness.
2
Opportunity
The project presented an opportunity to redefine healthcare accessibility by leveraging environmentally friendly solutions. Through collaboration with diverse stakeholders—including healthcare professionals, maritime experts, and non-profits—it became possible to design a service model that bridges healthcare gaps and fosters generational change in health awareness.
3
Strategic Vision
The vision was to create a scalable, environmentally conscious service delivery model for healthcare. Starting with a pilot program, the initiative aimed to provide immediate care while building a foundation for long-term impact through education and cultural shifts. Key strategies included co-creation workshops, stakeholder engagement, and the development of a comprehensive roadmap to ensure sustainable growth and measurable outcomes.
3
Strategic Vision
The vision was to create a scalable, environmentally conscious service delivery model for healthcare. Starting with a pilot program, the initiative aimed to provide immediate care while building a foundation for long-term impact through education and cultural shifts. Key strategies included co-creation workshops, stakeholder engagement, and the development of a comprehensive roadmap to ensure sustainable growth and measurable outcomes.
3
Strategic Vision
The vision was to create a scalable, environmentally conscious service delivery model for healthcare. Starting with a pilot program, the initiative aimed to provide immediate care while building a foundation for long-term impact through education and cultural shifts. Key strategies included co-creation workshops, stakeholder engagement, and the development of a comprehensive roadmap to ensure sustainable growth and measurable outcomes.
A Journey of Research, Strategy, and Co-Creation
A Journey of Research, Strategy, and Co-Creation
1
Research
Secondary research identified key stakeholders and service gaps, while expert interviews provided insights into logistical and cultural barriers. This phase built a strong foundation to guide strategy and design.
1
Research
Secondary research identified key stakeholders and service gaps, while expert interviews provided insights into logistical and cultural barriers. This phase built a strong foundation to guide strategy and design.
1
Research
Secondary research identified key stakeholders and service gaps, while expert interviews provided insights into logistical and cultural barriers. This phase built a strong foundation to guide strategy and design.
2
Brand Diagnostics Workshop
The workshop refined the initiative’s identity and strategy using tools like Brand DNA, Dreams and Nightmares, and Time vs. Impact analysis. Stakeholder Mapping and Blue Ocean Strategy identified unique opportunities for growth and alignment.
2
Brand Diagnostics Workshop
The workshop refined the initiative’s identity and strategy using tools like Brand DNA, Dreams and Nightmares, and Time vs. Impact analysis. Stakeholder Mapping and Blue Ocean Strategy identified unique opportunities for growth and alignment.
2
Brand Diagnostics Workshop
The workshop refined the initiative’s identity and strategy using tools like Brand DNA, Dreams and Nightmares, and Time vs. Impact analysis. Stakeholder Mapping and Blue Ocean Strategy identified unique opportunities for growth and alignment.
3
CoCreation Workshop
Through collaborative activities like Journey Mapping, Catamaran Layout design, and Brainwriting, this phase co-designed a scalable service model. The result: a practical, user-focused solution ready for pilot implementation.
3
CoCreation Workshop
Through collaborative activities like Journey Mapping, Catamaran Layout design, and Brainwriting, this phase co-designed a scalable service model. The result: a practical, user-focused solution ready for pilot implementation.
3
CoCreation Workshop
Through collaborative activities like Journey Mapping, Catamaran Layout design, and Brainwriting, this phase co-designed a scalable service model. The result: a practical, user-focused solution ready for pilot implementation.
Conclusion
This project demonstrates how design thinking and sustainability can transform service delivery in underserved regions. By focusing on community impact, education, and environmental responsibility, the initiative lays the groundwork for a replicable and scalable model, addressing critical healthcare challenges while protecting the environment.
